The Team
Rodrigo Serrano
Rodrigo has been working in the real estate industry since 2002. As a realtor, Rodrigo's mission is to provide clients with honest advice and world class service. He is dedicated to understanding the needs of his clients and exceeding their expectations. Rodrigo believes in servicing his clients by providing them with the best possible information about the community and the real estate market in their area so that they can make informed decisions that are right for them and their families.

As a Winchester native, Rodrigo knows the neighborhoods in Winchester and the surrounding towns and his clients benefit from his first-hand knowledge of all this area has to offer. He is able to provide clients with more than just the value of area homes. He knows the best places to shop, spend time outdoors, or grab take out, and is able to recommend reliable local service professionals. Rodrigo is always happy to answer questions about the area and the real estate market.

In June 2011, Rodrigo was quoted in an article in the Metro newspaper by attorney George Warshaw. To view the article go to or visit George Warshaw's blog

To contact Rodrigo call: 781-929-7379 or email:

Rachel Welch
Transaction Coordinator
A Massachusetts native and Merrimack College cum laude graduate, Rachel has since developed her career in the real estate field with a strong background in sales, marketing, and customer service. As a member of The Serrano team since 2015, she has incorporated her lifelong family real estate experience with her love of marketing to bring a refreshing perspective to her role as Transaction Coordinator. Rachel is a highly driven and motivated individual who specializes in providing our clients with exceptional service, communication and commitment. She is involved in every stage of the real estate transaction to ensure for a smooth process.

Rachel works greatly behind the scenes, creating, maintaining and always improving our listings and marketing materials, social media and internet platforms.

Rachel lives in Lynnfield with her husband and young daughter. She enjoys traveling with her family and being active within her community.

To contact Rachel call: 781-780-1769 or